Quote:
Originally Posted by BENT_8
Totally agreed, my point was more to do with the perception of those decisions by the faithful, at least the more expensive SUV is in a segment which people want.
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Equally agree with that, Fiesta ST and Focus ST arrive together
and sell as a team on the same theme. Holden needs to present
Equinox as more up market than before, I get that because it has
to start clawing back from all the discounting that’s been going on
simply to shift stock and give dealers more cars to service.
I don’t se people here being as polarised as you perceive, more like
they can see the challenges in front of Holden, they have to start
somewhere and Equinox is probably the best place. Ford on the other
hand are simply after top end sales / high transaction prices to keep
Detroit metrics going - all about profit % these days not maximise it.