Quote:
Originally Posted by au2000
EcoSport at 26 Grand??? jesus..
|
and that's the context we need to appreciate when comparing a volume seller
to Ford's low selling range of vehicles.
This is the reality for mostly young shoppers looking for their first car
and not wanting to get stitched up with high payments, most are financed
and you could see how repayments would be nearly double even before we
look at whole cost of ownership.
In no way am I trying to defend Ford's pricing, it's just something in their corporate
blood now that they won't sell lots of cheap base models just to make sales look good.
Personally, I think the sweet spot for them is somewhere in the middle.
At the moment I think all of Ford's starting prices are about $6K too high...
They're trying to factor in Euro like prices here and it's not working.