Re: Ford strike back with police cars
|
|
Ford has a winning package in the two new Police Interceptors, they are well researched and know their market.
Crown Victoria was forward sold as far as possible with Police departments taking as many as they could,
that's the real reason why police sales are low, Ford stole the market with a huge pull forward of sales.
They can sit on that for about six months until the 2013 Police Intereptor is ready to go.
Ford shut down a whole production line and replaced the Crown victoria with an upgraded Taurus Explorer combo,
regardless of whether they retain most of their police sales or not, Ford has already saved a bunch by not spending
money updating the Crown Victoria and by channeling sales to and existing product.
|