AFF Technical Resources - New Media Relations Manager For Ford Performance Vehicles

January 18 2011

Ford Performance Vehicles has renewed its contract with automotive industry specialist Media & Communication Services (MCS) for the provision of media and public relation resources in 2011.

MCS General Manager and experienced PR consultant Vicky De George has been appointed Account Manager and will be responsible for handling general media communications, press launches and all media enquiries.

"Our research shows that over the past three years, awareness of the FPV brand has significantly increased not only because we have been building better cars, but as a result of MCS' expertise in developing and delivering our below-the-line activity to the marketplace with maximum effect," Rod Barrett, General Manager, Ford Performance Vehicles said.

"The team at MCS understand our business and the media landscape, creating opportunities for positive exposure that I'm sure others would miss."

Vicky has extensive experience in automotive pr and has previously worked with Lamborghini, Suzuki Automobiles and South Pacific Tyres.